SXH: Of course Run DMC was a big part of Adidas’ success, were you a fan, and what other music acts did you grow up on?
C-LAW: I turned 13 in 1984, I was well into bboying and early hip hop culture, massively. Prior to that I loved the Jam and the Specials, but when I was an early teen it was all about breakin and lacing your shoes right, that mentality has stayed with me to this day, although my music taste goes way beyond hip hop. I did growing up listening to Run for sure, and when LL dropped Radio, that was killer for me too. I’m a massive fan of Electro, bboy hip hop and funk.
I did sway from hip hop the moment Sir Mixalot dropped ‘Square Dance Rap’, that shit was horse, I always liked the riffs on ‘King Of Rock’ and when in my last year at school someone lent me Kill ‘Em All, I loved the sound, it blew me away, I saw Slayer on the Reign In Pain ’87 tour (not a bad first gig) and so I’m a massive metal, NYHC, L.A. Punk and Stoner Rock fan (I wont list everything – take all day). Anything that has got balls and means shit I like, I cant stand dance/club music though, fuck that crap, does my head in, plastic!
SXH: Is there any rumor that A.D.I.D.A.S. Stands for ALL DAY I DREAM ABOUT SNEAKERS?
C-LAW: Nar! And let’s set this straight it’s addydass – not adeeedus. Adi Das… ler.
SXH: I myself played Football (soccer for our American Audiences) my whole life. I basically lived in Copa Modials and World Cups... For anyone who does not know, that model of football boot has not changed in like 30 years... How has it stood the test of time? And what does Adidas football mean to you?
C-LAW: Football and Adidas is just that, no boots look better than Copa Modials, as a kid in the late 70s – early 80s it was all about Adidas and football, it’s like the game’s official outfit, the only thing I wished was the England’s team could’ve have worn it… We had shitty Umbro.
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SXH: Any inside info on upcoming product?
C-LAW: Nope